The new online course of St Petersburg University will help you understand the phenomenon of emerging multinational enterprises (MNEs) and their role on the global market.
During 5 modules of the course you’ll get to know the historical background of emerging markets, learn the basics of the most established and popular internationalization theories, find out why and how firms choose between export or investment strategies and get acquainted with origins of competitive advantage, its imitation and protection tactics.
Also, the course is filled with examples and illustrative cases that you’ll be analyzing and discussing with the instructor.
Click the link to get more information and join the course: https://online.spbu.ru/emerging-multinationals-and-global-strategy/
